Tourism Fiji successfully conducted a series of multi-city workshops from 2 – 6 February, covering 4 cities, Delhi, Kolkata, Mumbai and Chennai. The delegation was led by Mr. Faiyaz Koya, Minister for Industry, Trade & Tourism, Ms. Lorna Eden, Assistant Minister for Industry, Trade & Tourism along with industry partners, Ahura Resorts, Fiji Airways, Captain Cook Cruises, Namale Resort & Spa, Rosie Holidays, Royal Davui Island Resort, The Pearl South Pacific and Tour Managers.
In addition to the Tourism Fiji India market representatives, Ms. Sally Cooper, Director of Events and Ms. Kathy Koyamaibole, ASIA Marketing Manager attended the roadshow. The strong presence from the Ministry of Tourism, Tourism Fiji and industry partners further reiterates our commitment towards developing the Indian market and its importance.
The workshop format consisted of full-day, one-on-one meetings in all four cities enabling the Fijian delegates to present their respective products and interact with Indian travel fraternity. The response to the roadshow was fantastic with about 450 travel agents and tour operators attending the roadshow.
Tourism Fiji also participated at SATTE in Delhi from the 29 – 31 January. SATTE was attended by Tourism Fiji, along with Fiji Airways and the two inbound operators, Rosie Holidays and Tour Managers, active in the Indian market.
Fiji has carved its niche in the Indian outbound market and is becoming increasingly popular not only amongst high-end honeymooners but even small groups of families, friends and corporates. While the main focus is on honeymooners and couples, Tourism Fiji is also enthusiastically investing in the development of the family and small, platinum level incentive group segments as well.
Visitor arrivals to Fiji from India have been growing steadily year-on-year. Fiji witnessed an 8% growth in Indian visitors arrivals from January to December 2014 compared to the same period in 2013.
Tourism Fiji acknowledges the support from all the Travel Trade partners in India and Fiji for their support in the development of India’s outbound travel market to Fiji and look forward to sharing more of why Fiji really is where happiness finds you.