Honoured as a Top Performing Tour Operator as Reviewed by Travellers on the

World’s Largest Travel Site 

SIGATOKA, CORAL COAST, FIJI – 23rd May, 2013 – Multiple award winning tour, Sigatoka River Safari today announced that it has received a TripAdvisor® Certificate of Excellence award. The accolade, which honours hospitality excellence, is given only to establishments that consistently achieve outstanding traveller reviews on TripAdvisor, and is extended to qualifying businesses worldwide. Only the top-performing 10 per cent of businesses listed on TripAdvisor receive this prestigious award.

To qualify for a Certificate of Excellence, businesses must maintain an overall rating of four or higher, out of a possible five, as reviewed by travellers on TripAdvisor, and must have been listed on TripAdvisor for at least 12 months. Additional criteria include the volume of reviews received within the last 12 months.

“We are pleased to receive a TripAdvisor Certificate of Excellence,” said Jay Whyte, Managing Director of Sigatoka River Safari. “Our team along with the people of Navosa strive to offer our guests a simply unforgettable experience, and this accolade is evidence that our hard work is translating into positive reviews on TripAdvisor. This compliments the award received in 2012 and is testament to the wonderful team work carried out each and every day by our amazing team”.

“TripAdvisor is delighted to celebrate the success of businesses around the globe, from Sydney to Chicago, Sao Paulo to Rome, which are consistently offering TripAdvisor travellers a great customer experience,” said Alison Copus, Vice President of Marketing for TripAdvisor for Business. “The Certificate of Excellence award provides top performing establishments around the world the recognition they deserve, based on feedback from those who matter most – their customers.”


About Sigatoka River Safari
Fiji’s original jet-boat safari, Sigatoka River Safari offers a half-day, uniquely Fijian adventure into the heart and soul of Fiji, aboard custom-built safari jet boats.   Passengers will travel along the Sigatoka River in jet boats to visit authentic Fijian villages and experience a day in the life of the real ‘kaiviti’ (Fijian).   To bring the safari to life, a driver/ guide is assigned to each group and introduces passengers to the rich culture of the Fijian people and shares the history, customs and legends of the area.  Sigatoka River Safari has won Best Fiji Experience in 2008 and Best Adventure Tour in 2007 at the annual AON Fiji Excellence in Tourism Awards.

Sigatoka River Safari History
Visiting Fiji, the first time in 1991, 13 year old Jay Whyte met his friend Pita Matasau who introduced him to the real Fiji.   Pita took Jay & his family high into the Fijian interior to his village of Draiba; it was from this unique, authentic experience that Jay decided other people should see that area of Fiji.  Then when visiting New Zealand in 1992, he went on a scenic jet boat ride; this was when Jay put two ideas together.  Coming back to Fiji to start his dream in 2006, Jay is always happy to share his passion and ensure that you too experience a “Simply Unforgettable” adventure into the heart of Fiji.

About TripAdvisor
TripAdvisor is the world’s largest travel site*, enabling travellers to plan and have the perfect trip. TripAdvisor offers trusted advice from real travellers and a wide variety of travel choices and planning features with seamless links to booking tools. TripAdvisor branded sites make up the largest travel community in the world, with more than 200 million unique monthly visitors**, and over 100 million reviews and opinions. The sites operate in 30 countries worldwide, including China under TripAdvisor also includes TripAdvisor for Business, a dedicated division that provides the tourism industry access to millions of monthly TripAdvisor visitors.

TripAdvisor, Inc. (NASDAQ: TRIP) manages and operates websites under 20 other travel media brands:,,,, and


*Source: comScore Media Metrix for TripAdvisor Sites, worldwide, January 2013

**Source: Google Analytics, worldwide data, March 2013

©2013 TripAdvisor, Inc. All rights reserved.

SOURCE TripAdvisor


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